Developmental disabilities providers use a variety of media for job posts to attract caregivers (Direct Support Professionals or DSPs). These include online ads, job sites like Indeed, social media, classified ads, church bulletins, job fairs, and more. Ads often link to the application page on your website. Do you know how many people come to […]
Attracting DSPs is About the Message, Not the Tool
May 29, 2018
Digital promotion tools promise high-exposure to Developmental Disabilities providers desperate to hire caregivers. There’s no magic in these tools, and without the right message, they rarely produce results. So what do we mean by “digital promotion tools?” They include:
Can An Applicant Want a Job They Don’t Know Exists?
May 21, 2018
And how explaining jobs to children can help… Outside of the developmental disabilities field, who knows what a Direct Support Professional is? Almost no one. So, if a person looking for a job has no idea what a DSP is or does, is it possible for them to want that job? No.
Developmental disabilities providers are desperate to find Direct Support Professionals to help those under their care. Sellers of radio or TV ads, billboards, and website banner ads all tout the same thing—plenty of eyeballs (or impressions). If more people see your job posting for caregivers, the more applicants you should get, right? That may sound […]
Does Responsibility Scare DSP Job Applicants?
May 16, 2018
In my last post, I broke down the misconception that your organization is competing for employees with places like McDonald’s because of similar pay. Developmental disability organizations often added to that concern. What I heard was, “We’re competing with McDonald’s. The pay is similar, and you’re not responsible for someone’s life.“
Organizations helping people with developmental disabilities often feel like they’re competing for employees with anyone willing to pay $9–12/hour. But that isn’t true. Someone who will make an ideal Direct Support Professional is looking for something beyond a paycheck.
How to Unlock Remarkable Storytelling for Nonprofits
Mar 27, 2018
Every nonprofit is missing out on donations, sponsors, volunteers, staff, or media exposure. Focusing on mission statements and generic “support our cause” requests are ineffective. The answer—storytelling!
The Hidden Challenge of Attracting DSPs at Job Fairs
Feb 27, 2018
What’s holding back your developmental disability nonprofit from more Direct Support Professional applicants at job fairs? At job fairs, people are ready to apply on the spot. So why aren’t more people filling out your job application?
Motivate More People to Apply on DSP Ohio
Feb 05, 2018
Applicants have many opportunities available on DSP Ohio. Since your goal is to get more applicants, it’s critical to capture people’s attention.
How to Improve your DSP Ohio Job Posting
Jan 02, 2018
With so many openings for Direct Support Professionals, your organization needs to make the job posting as attractive as possible to potential applicants.